Sunday, May 25, 2008

How to Get Your Business Started

If I was to say to you, hey, there’s an empty Office/Shop down the road, why don’t you grab it right now and start your own business. What would you say?

Chances are you’ll tell me I’m nuts. Why? Because you would realize right away that you don’t open a business on a whim. First you’d have to know what type of business you want. You would need to analyze if such a business can be profitable in that location. You would have to negotiate a lease, pay some rent and arrange and pay for a fit out. You would then need to get your stock, and work out what type of marketing and advertising to focus on to get some customers.

That all takes time and at the end of it, you may decide it’s the wrong shop/office, in the wrong location for your market.

With an internet business, you don't have to go through most of that. The thing that makes the Internet so unique is that it’s the greatest leveler of all time. Everyone, regardless of age, appearance, nationality or religion can start a business online, with little or no investment. But make no mistake, not everyone's business will be equal or successful.

Within the internet business community you will soon learn that there are some very clear separations.

On the lowest rung is the newbie.

A newbie is a new arrival, an amateur who hasn’t yet earned a ticket to the so called ‘big secrets’ of how to succeed. Few veterans expect a newbie to survive for very long, either financially or emotionally, and just as few have qualms about promoting products to them knowing, or at least suspecting, that few of them will last long enough to learn how to use the product, let alone make any money from it.

At the other end of the scale is the Guru.

A Guru is someone who is rumored to be very successful, who probably earns in the millions each year, who is admired, respected and sometimes vilified by others, but is acclaimed as a uniquely skilled expert. Of course, a Guru can also be self proclaimed. The internet is very fluid that way.

Finally we have everybody else. The ‘have yet to get anywhere’, the ‘up and coming’, the ‘ne’er do well’, the ‘on the way to success’, and finally, the ones who can say they have made it.

The group you will eventually belong to will depend on how well you plan your business and how much time and yes, even money you are prepared to put into it.

My advice to you is learn as much as you can before you start your business. experiment with free products before you start draining your credit card and never buy a product that doesn't instantly make sense to you.

By 'sense' I mean for example that if it comes with a dozen videos it not likely to make sense for quite some time.

Knowing how and where to get your customers is your first priority, just as it is in the real world, so start learning all about advertising on the internet. Get some free list building programs and build yourself a list of potential customers you can market to. Then look around for the right product to present to your list.

Alternatively, start spending money and hope you know what you are doing.

Either way, you have my respect and best wishes.

Kirsten Plotkin

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Make the Leap to Affiliate Marketing Success by Stone Evans, The Home Biz Guy

If you are going to become a successful affiliate on the Internet, you need 3 "intangibles." These are things that must come from WITHIN you.

===> Intangible 1 <===

First, you must have a strong WHY.

Why must you make affiliate marketing work? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in this business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to make money with affiliate programs or make your living on the Internet, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money online. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money online with affiliate programs. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money online with affiliate programs.

I've always said that "affiliate marketing" is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. Believe me, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with affiliate marketing.

That's backwards for most people who like to aim before they fire. The fact is the Internet is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start an affiliate marketing business. You simply have to start one. This is what I call "Making the Leap."

The good news is that the cost of failure on the Internet is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this.

You simply need get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to become a successful affiliate marketer. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to becoming a successful affiliate marketer today!

Stone Evans, The Home Biz Guy helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own custom website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at: http://www.PlugInProfitSite.com/main-19834

Note: You have permission to re-publish this article on your own website or newsletter.

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